What does the term 'bias' refer to in digital content?

The term 'bias' in digital content refers to a perspective or point of view that is not objective, often slanted towards a particular opinion or stance. When content is biased, it presents information in a way that favors one side over another, potentially influencing the audience's perception or understanding rather than providing a neutral or balanced viewpoint. This can occur through selective presentation of facts or by omitting relevant information that would provide context or alternative perspectives.

In contrast, a lack of opinion, a balanced perspective, or complete neutrality would imply presenting information without favoring any particular side, which does not align with the concept of bias. It's essential for consumers of digital content to recognize bias to critically evaluate the information they encounter and make informed judgments.